A healthy lifestyle can mitigate genetic risk for early death by 62%, study suggests
Even if your genetics put you at greater risk for early death, a healthy lifestyle could help you significantly combat it, according to a new study.
An art collective purchased an original Andy Warhol drawing for US$20,000 and is selling it to one lucky buyer for just $250. But there's a catch: The artwork is being offered alongside 999 high-quality forgeries -- and even their creators can't tell them apart.
This is the latest stunt by New York's MSCHF, the group of around 20 artists infamously sued by Nike for creating modified "Satan" sneakers containing real human blood.
Dubbed "Museum of Forgeries," the group purchased an authentic 1954 Warhol pen drawing, titled "Fairies," and then used digital technology and a robotic arm to recreate the artist's exact strokes, before using heat, light and humidity to artificially age the paper.
Having mixed the 999 fakes with the lone original, MSCHF now claims not to know which is the real Warhol. And from Monday collectors can buy one of the 1,000 works, each titled "Possibly Real Copy Of 'Fairies' by Andy Warhol," for $250.
If all the pieces sell, the group would have made over 12 times what it originally paid for the drawing. But MSCHF also hopes to poke fun at an industry more interested in the authenticity of an artwork -- or who created it -- than the art itself, said chief creative officer, Lukas Bentel.
"For the majority of high-net-worth individuals collecting art, it's not about the aesthetic value," he said during a video call from New York. "It's just about the investment value. Will this appreciate in time or not?"
"It's always very funny," added creative director Kevin Wiesner, "to do pieces that are able to simultaneously spit in the art world's face, and also do what they're trying to do -- which is use art as an investment vehicle -- but better."
The collective believes that whoever buys the authentic Warhol may never realize it. While admitting that an expert might still be able to decipher the difference, Wiesner said the forgeries are good enough to cast permanent doubt over the work's provenance.
"You'd have to be out of your mind to take seriously a gallery that is offering this piece as a (authentic) Warhol in the future ... we hope the chain of trust is irrevocably broken here."
As well as commenting on the subjective nature of value, MSCHF hopes to make Warhol's work accessible to those who might not otherwise be able to afford it. According to Bentel, the project isn't only destroying the value of one artwork -- it's creating an entirely new one that is jointly owned by all 1,000 buyers.
"A Warhol piece is completely unrealistic for most people to even come close to getting," he said. "In some way, we're democratizing it by letting everyone have what could be a Warhol."
Wiesner suspects that the artist, a figure who famously explored -- and exploited -- mass production in his own work, would approve of the project.
"I hope he'd get a kick out of it," Wiesner said.
Whether the Andy Warhol Foundation, which manages the pop artist's estate, is so enthusiastic about the stunt remains to be seen.
MSCHF said it doesn't anticipate legal difficulties. But, as chief revenue officer Daniel Greenberg conceded, the group thought the same when teaming up with rapper and singer Lil Nas X to create the controversial blood-filled "Satan" shoes earlier this year.
In March, the sportwear giant sued MSCHF for trademark infringement, claiming that the "unauthorized Satan Shoes are likely to cause confusion and dilution and create an erroneous association between MSCHF's products and Nike."
"There are two things I said at the time that I'll never forget," recalled Greenberg. "One was, 'I hope Nike sues us.' And (the other was), 'this is 10,000 percent legal. And man, did they make my wish come true."
The two parties eventually reached a settlement, thrusting MSCHF into the global spotlight in the process. But the group had been making headlines since 2019, when it sold a laptop installed with some of the world's most dangerous viruses for over $1.3 million. It has since embarked on a series of irreverent "drops," a series of tongue-in-cheek art projects unveiled once every two weeks.
In 2020, the group spent over $30,000 on one of Damien Hirst's famous spotted artworks, before cutting out each of the 88 colored dots by hand and selling them separately for huge profit. Then, earlier this year, the collective ripped apart four Hermès Birkin bags to create what could be the world's most expensive sandal -- dubbed "Birkinstocks" -- that were priced between $34,000 and $76,000.
By forging Warhol's work, Bentel hopes to continue "creating value through destruction." And the art world's latest enfants terrible seem intent on holding up a mirror to the industry along the way.
"If it's satire and it doesn't get a reaction," Wiesner said, "then it's just a description of reality."
Even if your genetics put you at greater risk for early death, a healthy lifestyle could help you significantly combat it, according to a new study.
Knowing what to have at home, or take with you for an evacuation, can be useful and even life-saving.
The BC NDP have tabled legislation aimed at stopping people who have committed certain heinous acts from changing their names.
You would be forgiven for thinking Christina Lauren's latest romance novel stars a hunky reimagining of Loblaw chairman Galen G. Weston.
Colorado Avalanche forward Valeri Nichushkin was suspended for at least six months without pay and placed in Stage 3 of the league's player assistance program.
Frito Lay Canada is recalling two of its most popular snacks due to a possible risk of salmonella contamination.
Ellen DeGeneres is reflecting on how her talk show came to an end in her newest Netflix special, 'Ellen's Last Stand ... Up Tour.'
New research out of London, Ont.'s Western University is shedding light on a potential cure for ALS, in which the targeting of the interaction between two proteins can halt or fully reverse the disease's progression.
Police have released a three-dimensional image of a young child whose remains were discovered in the Grand River in Dunnville, Ont. almost two years ago.
Two daughters and a mother were reunited online 40 years later thanks to a DNA kit and a Zoom connection despite living on three separate continents and speaking different languages.
Mother's Day can be a difficult occasion for those who have lost or are estranged from their mom.
YES Theatre Young Company opened its acclaimed kids’ show, One Small Step, at Sudbury Theatre Centre on Saturday.
An Ottawa pizzeria is being recognized as one of the top 20 deep-dish pizzas in the world.
A family of fifth generation farmers from Ituna, Sask. are trying to find answers after discovering several strange objects lying on their land.
A Listowel, Ont. man, drafted by the Hamilton Tigercats last week, is also getting looks from the NFL, despite only playing 27 games of football in his life.
The threat of zebra mussels has prompted the federal government to temporarily ban watercraft from a Manitoba lake popular with tourists.
A small Ajax dessert shop that recently received a glowing review from celebrity food critic Keith Lee is being forced to move after a zoning complaint was made following the social media influencer’s visit last month.
The Canada Science and Technology Museum is inviting visitors to explore their poop. A new exhibition opens at the Ottawa museum on Friday called, 'Oh Crap! Rethinking human waste.'