Slow down! Children’s backpacks remind drivers about school zones

Backpack covers are meant to encourage drivers to slow down in school zones. (SQ)

Quebec provincial police (SQ) and the auto insurance board (SAAQ) are handing out around 3,000 large, bright yellow backpack covers for Grade 1 and 2 students to urge motorists to slow down in school zones.

The covers show the image of a turtle above the word “PRUDENCE” to remind drivers to reduce speeds and drive carefully.

“These covers are being distributed in certain primary schools in Quebec where the surrounding environment may present challenges regarding coexistence between different road users,” the SQ said in a news release.

The project is part of the “Human life at the heart of our actions,” a project to promote safety for primary school students as they go to and from home.