In Motion campaign smashes physical activity goal: MLHU

A month-long fitness challenge in London and Middlesex County was a runaway success as there were 4.7 million minutes of physical activity completed.

The in motion Physical Activity Challenge was held in October and is a community-based initiative.

The Middlesex-London Health Unit says about 11,600 people took part in the challenge where participants were encouraged to keep track of their minutes online or through the in motion app.

Mary Lou Albanese, chair of Middlesex-London in motion, said in a statement, “The success of this event isn’t just that people were active for a month, it’s that they’ve made a big step towards changing the way they think about being active. It’s about making regular physical activity a part of your lifestyle.”

The 2014 campaign marked the second year for the challenge. Last year, 2.1 million minutes were logged by 2,366 people.

The goal of the campaign is to promote health and active living. Plans are already underway for 2015.