Designer Shoe Warehouse opens in London

Shoppers line up for the opening of Designer Shoe Warehouse in London, Ont., on Thursday, Aug. 27, 2015. (Justin Zadorsky / CTV London)

Hundreds of shoppers lined up this morning for the opening of Designer Shoe Warehouse.

The company says the store has over 22,000 pairs of designer and name brand shoes and up to 40 per cent off suggested retail prices.

The new store at 3198 Wonderland Road South is about 20,000 square feet in size.

DSW says it has a vast assortment of brands including Converse, Sam Edelman, Vince Camuto, Steve Madden, Nine West, Nike, New Balance, Lacoste, Timberland, Guess, Ivanka Trump, BCBG, Skechers, Toms, Birkenstock, Aston Grey, Bullboxer and Lauren by Ralph Lauren.