The impact of technology on our lives and relationships is a question many of us are familiar with, but the latest proponent of living a tech-balanced lifestyle might surprise you: Facebook founder Mark Zuckerberg's sister, Randi Zuckerberg.

The long-time Facebook executive and founder of Zuckerberg Media says while social media has enhanced our lives, it has also introduced challenges.

"People feel overwhelmed by technology," Zuckerberg, author of the new book "Dot Complicated: Untangling Our Wired Lives," told CTV's Canada AM on Tuesday.

From dorm room dream to one of the world’s most popular social media tools, Facebook has helped connect millions of people around the world.

On April 2011, Facebook, with the help of Mark Zuckerberg’s older sister, became the platform from which U.S. President Barack Obama connected to millions of Americans across the U.S. in his special “Facebook Live townhall meeting.”

"It felt like the culmination of everything I had worked to build," Zuckerberg said. “When we first started Facebook, people thought it was just this silly college site. I had spent six years trying to convince people that Facebook was a place for serious discourse."

But despite the growing influence social media has on our lives, Zuckerberg said it’s important to unplug.

"There's something really interesting happening in our society where we're addicted to data – so tied to these phones, these devices," said Zuckerberg.

She said that while social media is changing our political and media landscape, people need to create a balance between their offline and online selves.

"Fifty per cent of women would rather lose their engagement ring than lose their phone,"said Zuckerberg, one of the many statistics she learned while researching her new book.

New parent, new outlook

The social media pioneer, who has a two-and-a-half year-old son, said her perspective on social media and technology changed after becoming a mother.

"We're the first generation of parents who did not grow up with this ourselves but are raising digital natives and so no matter how tech savvy we are, we're getting lapped by our children and it’s terrifying."