Bell's ‘Let's Talk‘ campaign on February 8 is encouraging Canadians to get out their phones and start talking about mental illness.

For every text message sent and every long-distance call made by Bell and Bell Aliant customers that day, Bell will donate 5 cents toward programs dedicated to mental health.

Last year on Let's Talk Day Canadians had more than 66 million text and long distance conversations, prompting Bell to contribute more than $3 million to Canadian mental health programs.

Mental illness is a growing concern in Canada where one in five people will suffer from mental illness in their lifetime. Because of the stigma attached to mental illness, however, one-third of Canadians won't seek treatment.

Bell's campaign seeks to reduce stigma while raising funds for a five-year $50 million charitable program, which will give grants to various mental health organizations.

This year Bell will distribute $1 million to local organizations fighting stigma and increasing access to mental health care. In 2011, the company was able to support 49 groups.

Bell is also making contributions to care, access and research initiatives at the Royal Ottawa Health Care Group, Hôpital Louis-H. Lafontaine, Hôpital Charles-LeMoyne, the Centre for Addiction and Mental Health (CAMH) and the University of British Columbia.

To continue the conversation and learn more about mental health, follow the links below. These sites will connect users to information on mental health and suicide prevention.

National Resources

Know Stigma

Canadian Association for Suicide Prevention

Canadian Mental Health Association

Kids Help Phone

Centre for Addiction and Mental Health

Anxiety Panic Support (List of Resources by country

Canada -- Suicide and Crisis Hotlines

National Suicide prevention Lifeline

Honouring Life

Mental Health Commission of Canada

The Mood Disorders Society of Canada

Collateral Damage

Your Life Counts

The Jack Project

British Columbia

CMHA British Columbia division

Crisis Centre

Here To Help

Youth In B.C.

Counselling B.C.


CMHA Alberta Division

Centre for Suicide Prevention

Suicide Information & Education Services


CMHA Saskatchewan Division

Saskatoon Crisis Intervention Service


CMHA Manitoba Division

Manitoba Suicide Line


CMHA Yukon Division

Depression Undersood

Northwest Territories

CMHA Northwest Territories Division


CMHA Ontario Division

Ontario Association for Suicide Prevention Inc.

Distress Centres Ontario

Community Information and Volunteer Centre

Crisis Line

Distress Centres of Toronto

Waterloo Region Suicide Prevention Council

Hincks-Dellcrest Treatment Centre

Schizophrenia Society of Ontario



CMHA Quebec

Suicide Action Montreal

Centre De prevention Du Suicide Du Haut-Richelieu

  • 450-348-6300

Newfoundland & Labrador

CMHA Newfound & Labrador Division

Coalition Against Violence

Central Health

New Brunswick

CMHA New Brunswick Division

Chimo Helpline

Prince Edward Island

CMHA Prince Edward Island Division

Nova Scotia

CMHA Nova Scotia Division

Metro Help Line

Mental Health Foundation of Nova Scotia

Guests & People connected to Speak out on Suicide series

Dave Batters (CMHA commercial)