The economy is the top issue for voters in the upcoming Ontario election, according to a new poll conducted by Ipsos Reid for CTV News.
Nearly one quarter (24 per cent) of Ontarians said the economy and jobs make up the primary issue that will help determine who they'll vote for on June 12.
Whether they were Progressive Conservative or Liberal supporters, the economy was far and away the leading issue, with lower taxes trailing in second place at 13 per cent.
Adding it up
When Ontarians were then asked to select a secondary issue, it became even clearer how central the economy and jobs are when it comes to influencing their vote.
The top issue of creating a "better economy and jobs" jumped even higher to 40 per cent when adding up the primary and secondary issues that would sway who they'll vote for on Election Day. Lower taxes came in at 27 per cent, followed by lower energy costs at 21 per cent.
Emotional drive
What emotion do you think is predominant when it comes to driving people to vote? It turns out 27 per cent of the Ontarians polled are driven by fear that a party they don't support could win. Meanwhile, anger is the driving emotion for 15 per cent of Ontarians -- specifically anger towards a certain party they don't want to win.
Those numbers are higher for people who identify as being "committed voters" (50 per cent)-- of which Ipsos Reid identifies as those for whom nothing short of an emergency would stop them from voting. For committed voters, 35 per cent are driven by fear that another party could win, compared to 22 per cent who are angry at another party.
The poll was conducted between May 12 to 14, 2014. The results are based on 801 respondents and are accurate within plus or minus 3.9 points.
A visual breakdown of the top issues:
