Molson Coors cutting 9% of workforce in the Americas amid restructuring

Cans of Molson Canadian Beers are shown during a plant tour at the Molson Coors Toronto Brewery in Toronto on Tuesday, May 27, 2025. THE CANADIAN PRESS/Nathan Denette

Beer maker Molson Coors Beverage Company said on Monday it would cut about 400 jobs, or nine per cent of its Americas salaried workforce by this year-end as part of a corporate restructuring plan.

In a statement to BNN Bloomberg, Molson Coors confirmed that the restructuring encompasses Canada, the United States and Latin America.

The company did not specify “a breakdown by country or province,” the statement said.

The move comes when U.S. alcohol companies are grappling with uncertainties driven by cautious consumer spending amid inflation and tariff-driven volatilities.

With the restructuring, Molson Coors said it aims to reinvest in its core categories of beers, non-alcohol beverages and energy drinks. It expects to incur charges of US$35 million to US$50 million in the fourth quarter.

The company, which produces beer locally at breweries in Colorado and houses brands such as Coors, Molson and Miller, had a total of 16,800 employees globally as of December 2024, according to its annual report.

Molson Coors had forecast a drop in its annual profit in August, anticipating tariff impacts from the cost of aluminum it uses for beverage cans.

Shares of the company, which named insider Rahul Goyal as its new CEO just weeks ago, were flat in early trading.

By Juveria Tabassum, Prerna Bedi and Neil J Kanatt