Most Canadians think boycotting U.S. goods or travel is helpful: Nanos

Nik Nanos of Nanos Research says recent data shows Canadians are ‘voting with their dollar’ by avoiding U.S. products.

Four in five Canadians surveyed believe boycotting U.S.-made goods or avoiding travel to the United States could help strengthen Canada’s bargaining position with its southern neighbour, according to a new Nanos Research survey commissioned by CTV News.

The poll found 80 per cent of Canadians think such boycotts would be “helpful or somewhat helpful” in response to U.S. tariffs on Canadian goods. Fewer than one in five respondents, or 18 per cent, said they believe it would be not helpful or somewhat not helpful.

Older Canadians were more likely to support the idea. Among those aged 55 and older, 85 per cent said a boycott would strengthen Canada’s hand, compared with 74 per cent of those aged 35 to 54.

Regionally, Atlantic Canadians were the most supportive, with 87 per cent describing a boycott as helpful or somewhat helpful, followed by Quebec (83 per cent), British Columbia (80 per cent), Ontario (77 per cent), and the Prairies (75 per cent).

Methodology

Nanos Research conducted a dual-frame (land-and cell-lines) telephone and online random survey of 1,052 Canadians, 18 years of age or older, between Sept. 29 and Oct. 1, 2025. The firm says its survey results carry a margin of error of plus or minus three percentage points, 19 times out of 20.