The Fairmont Jasper Park Lodge has officially unveiled the results of an extensive $100 million property-wide transformation. The multi-phase, multi-year renovation project began in 2024. “Our team has reimagined the Lodge in a way that respects its heritage while positioning it for its next chapter,” said Tyler MacDonald, senior vice president and head of hotels at Oxford Properties, in a news release. As part of the makeover, the hotel’s main lodge has been revamped. “The refreshed lobby welcomes guests into a space that feels both celestial and grounded in nature – an immersive introduction that sets the tone for a stay defined by connection, restoration and awe,” said a news release. “Guests can also take in picturesque panoramic views of Lac Beauvert and Whistlers Mountain upon arrival by stepping out onto the iconic new lakeside patio.” More than 330 of the Lodge’s 397 guest rooms, suites and cabins have been redesigned. “Alpine chic interiors balance modern comfort with the warmth and character of the Lodge’s history, while layouts prioritize privacy without separation, offering space to gather, retreat and reconnect at one’s own rhythm,” said a news release. There’s a general store and adventure club called Embark Outpost and Provisions where guests can book guided experiences through an “Adventure Concierge.” In the late summer, there will be a kids club called Camp JPL Adventure Club, which will offer fully supervised programming for children ages 5-12. “From nature walks and wilderness skills to creative play and immersive storytelling, the space is designed to spark imagination and for children to roam, discover and forge a deeper connection with the natural surroundings.” ‘Connected to memory’ The historic hotel, established in 1921, was largely spared the wrath of a fast-moving wildfire that swept through the mountain community in July 2024. Most of the Fairmont Jasper Park Lodge’s structures, including the main lodge, were left standing and intact. However, some operation buildings were burned – including engineering and a golf maintenance shed – as well as two hotel suites. Fire also damaged the employee housing building. Garrett Turta, the resort’s general manager, says this new chapter is about a resort experience that feels “both deeply connected to memory and entirely new to discover.”