BuzzFeed soars on reports of plans to use ChatGPT's OpenAI, Meta deal
Shares of BuzzFeed Inc. extended gains to more than double in value on Thursday on reports the digital media firm was planning to use artificial intelligence to personalize and enhance its online quizzes and content.
"In 2023, you'll see AI inspired content move from an R&D stage to part of our core business, enhancing the quiz experience, informing our brainstorming, and personalizing our content for our audience," Chief Executive Jonah Peretti said in memo to employees reviewed by Reuters.
The Wall Street Journal, which first reported the development, said the company would use ChatGPT creator OpenAI for its content.
The stock surged as much as 157% to $2.45 and was on track for its busiest session. They were trading about 50% higher earlier in the day after a separate report by the Journal said Meta Platforms Inc. was paying BuzzFeed millions of dollars to bring more creators to Facebook and Instagram.
The deal, reached last year, was valued at close to US$10 million and BuzzFeed will help generate content for Meta's platforms and train creators to grow their presence online, the report said, citing people familiar with the situation.
BuzzFeed shares were among the top three orders on Fidelity's platform on Thursday, indicating interest from retail traders.
Shares of the company, valued at US$132 million, have tanked more than 90% to Wednesday's close since going public in December 2021 through a reverse merger with a special purpose acquisition company (SPAC).
The company said last month it would cut about 12% of its workforce to rein in costs. Its third-quarter net loss had widened to US$27 million from US$3.6 million a year ago.
(Reporting by Medha Singh and Shreyaa Narayanan in Bengaluru, additional reporting by Ankika Biswas; Editing by Shinjini Ganguli and Sriraj Kalluvila)
RISKIN REPORTS
CTVNews.ca Top Stories
BREAKING | N.Y. grand jury votes to indict Donald Trump, sources tell CNN
A grand jury in Manhattan has voted to indict Donald Trump -- the first time in American history that a current or former president has faced criminal charges, according to three sources familiar with the matter.

EXCLUSIVE | Security increased for prime minister's advisers after break-and-enter incidents
Ottawa Police are investigating an attempted break-in at the residence of Prime Minister Justin Trudeau's national security adviser, the second such incident involving one of his top aides in recent months.
'Nova Scotians' sense of safety was rocked': RCMP failures dominate inquiry's final report into 2020 mass shooting
A long list of failures by Nova Scotia RCMP leadership and policing systems dominate the final report into Nova Scotia's April 2020 mass shooting.
Meet the Canadian astronauts up for a seat on the Artemis II mission to the moon
This Sunday, NASA and the Canadian Space Agency (CSA) will announce the four astronauts that will be blasting off to fly around the moon for the Artemis II mission, one of whom will be a Canadian astronaut.
Memes, ski etiquette and that missing GoPro video: Highlights from the Gwyneth Paltrow trial
When two skiers collided on a beginner run at an upscale Utah ski resort in 2016, no one could foresee that seven years later, the crash would become the subject of a closely watched celebrity trial.
Research points to common infections as cause of liver disease outbreak in kids
Scientists think they may have pinpointed the cause of a mysterious outbreak of liver disease that affected children worldwide last year.
House abandoned by couple who 'disappeared' years ago nightmare for neighbour on upscale street
A Toronto man, whose neighbours vanished eight years ago and left their home completely abandoned, said he's fed up living next door to a property that is in complete disarray.
UCP candidate, slammed for comments on pornography in schools, quits
A candidate for the United Conservative Party in southern Alberta has resigned after she posted a video claiming children are being exposed to pornography in schools.
Here's how to know if someone is struggling with a video game addiction: Expert
A scientist at CAMH says video games have similar addictive features to gambling which cause social isolation of the individual and dependency on the activity.