BuzzFeed soars on reports of plans to use ChatGPT's OpenAI, Meta deal
Shares of BuzzFeed Inc. extended gains to more than double in value on Thursday on reports the digital media firm was planning to use artificial intelligence to personalize and enhance its online quizzes and content.
"In 2023, you'll see AI inspired content move from an R&D stage to part of our core business, enhancing the quiz experience, informing our brainstorming, and personalizing our content for our audience," Chief Executive Jonah Peretti said in memo to employees reviewed by Reuters.
The Wall Street Journal, which first reported the development, said the company would use ChatGPT creator OpenAI for its content.
The stock surged as much as 157% to $2.45 and was on track for its busiest session. They were trading about 50% higher earlier in the day after a separate report by the Journal said Meta Platforms Inc. was paying BuzzFeed millions of dollars to bring more creators to Facebook and Instagram.
The deal, reached last year, was valued at close to US$10 million and BuzzFeed will help generate content for Meta's platforms and train creators to grow their presence online, the report said, citing people familiar with the situation.
BuzzFeed shares were among the top three orders on Fidelity's platform on Thursday, indicating interest from retail traders.
Shares of the company, valued at US$132 million, have tanked more than 90% to Wednesday's close since going public in December 2021 through a reverse merger with a special purpose acquisition company (SPAC).
The company said last month it would cut about 12% of its workforce to rein in costs. Its third-quarter net loss had widened to US$27 million from US$3.6 million a year ago.
(Reporting by Medha Singh and Shreyaa Narayanan in Bengaluru, additional reporting by Ankika Biswas; Editing by Shinjini Ganguli and Sriraj Kalluvila)
RISKIN REPORTS
CTVNews.ca Top Stories
Budget 2023 prioritizes pocketbook help and clean economy, deficit projected at $40.1B
In the 2023 federal budget, the government is unveiling continued deficit spending targeted at Canadians' pocketbooks, public health care and the clean economy.

Freeland's green economy spending aimed at competing with U.S. Inflation Reduction Act
Finance Minister Chrystia Freeland says clean energy and green technology spending may not have been the big-ticket items of the 2023 federal budget if it weren’t for the need to compete with infrastructure spending in the United States.
Federal government capping excise tax on alcohol after outcry
The increase in excise duties on all alcoholic products is being temporarily capped at two per cent starting next month instead of a planned 6.3 per cent increase.
opinion | The gun control debate in America has been silenced
In the wake of another deadly mass shooting in America, that saw children as young as nine years old shot and killed, the gun control debate is going nowhere, writes CTV News political analyst Eric Ham.
Was Stonehenge a giant calendar? New research suggests maybe not
Stonehenge's purpose has long been a mystery, with some researchers proposing that it may have been an ancient solar calendar. But now, new analysis suggests the calendar theory is unsubstantiated.
Kids would rather learn from smart robots than less-smart humans: new study
A new study published by Canadian researchers suggests that kindergarten-age children would rather be taught by a competent robot than an incompetent human.
‘Using waste material makes sense’: Mysterious artist Junko turns trash into giant sculptures
A mysterious, Montreal-based street artist named Junko is generating buzz in Metro Vancouver with futuristic, bug-like sculptures made from old car parts, scrap metal and tossed out shoes.
New research finds subtle brain changes in pre-symptomatic Alzheimer’s patients
A new peer-reviewed study from the Medical University of South Carolina report in Brain Connectivity has found individualized brain fingerprints which can help diagnose early Alzheimer's disease.
Hamilton family raising awareness about Strep A after sudden death of toddler
A Hamilton, Ont., family is hoping to raise awareness about Strep A after the tragic death of their two-year-old.