She sent a longshot email fresh out of university. Since then, she's photographed Taylor Swift at 3 tours
Taylor Swift has millions of fans worldwide, but Brampton, Ont.'s Jasmeet Sidhu has gotten closer to the musical icon than most.
"As a photographer, you're so lucky because you get to be front row," the 36-year-old said. "You're basically pushed up to the stage."
Sidhu has photographed Swift at concerts during three separate tours: 1989, Reputation Stadium Tour, and Eras, which kicks off in Canada on Thursday.
"This is going to be the Woodstock of our generation -- that concert that people talk about 10, 20, 30 years from now," she said.
It all started more than a decade ago with an email she wasn't even sure she'd get a response to.
She had just finished her graduate school at Columbia University in New York and decided to move to L.A. because she wanted to work in music videos.
"I cold-emailed this music director Anthony Mandler just explaining that I really enjoyed his music video work," she said. "At the time he was doing a lot of work with Rihanna, and Jay-Z and Beyonce."
Mandler offered Sidhu a chance to shadow him on set during the production of Swift's "I Knew You were Trouble" music video.
She went.
But the die-hard Swiftie knew she had to play it cool.
"I was like, a long-term relationship with this music video director is better for my career than five seconds of 'fangirling' over Taylor Swift on this music video set," she said.
That discipline paid off. She used the contacts she developed to gain concert access during three separate Swift Tours – in 2015, 2018 and 2023.
A laptop shows a selection of photos Jasmeet Sidhu captured of Taylor Swift during her performance. (Image courtesy of Jasmeet Sidhu)
That compilation is now part of an exhibit at the CN Tower, where we spoke, and at Toronto's Eaton Centre.
Her artistic journey started in high school - when she signed up for a high school photography elective. One of her first photos was of a waterfall near her house, which she developed in the school's dark room.
And gently encouraging her were her immigrant parents from Malaysia, who had so little when they came to Canada that the kids had to sleep on a single mattress.
But what they did have was the will to dare their daughter to dream.
Jasmeet Sidhu is seen with her family posing for an image the day they got their Canadian citizenship. (Image courtesy of Jasmeet Sidhu)
"I mean, it is a long path," Gurmeet Sidhu, Jasmeet's mother, admits. "It was not an easy path. It was up and down," but ultimately "fruitful," she adds, admitting that she beams with pride when she sees her daughter's photo.
It's a path that has also turned Gurmeet's mother into a Swiftie.
"On the radio, when I see a Taylor Swift song, I make it loud in the car and listen to her," she said.
Although Sidhu takes concert photos professionally, and has also photographed Ed Sheeran, Olivia Rodrigo, and Sia, it's not her full-time job - just a very busy hobby for the photographer, who initially wanted to become a doctor, and recently moved to San Francisco with the hope of starting her own tech company.
Jasmeet Sidhu captured this photo of world-famous musician Ed Sheeran in concert (Image courtesy of Jasmeet Sidhu)
And while she reaches for another dream, she wants to keep inspiring the next generation in her own way, just as Taylor Swift does.
"That's why when people come up to me, or email me asking for advice, I try to be generous with my time because someone once upon a time was generous with their time," she said.
Her main advice: keep making connections, even if you aren't guaranteed a reply.
"Every single action you take in a creative career has to be an opportunity of your own making. So how do you create those opportunities? You have to reach out to people."
CTVNews.ca Top Stories
Canada Post strike: Union 'extremely disappointed' in latest offer, negotiator says
A negotiator for the Canadian Union of Postal Workers (CUPW) says the latest offer from Canada Post to end the ongoing strike shows the carrier is moving in the "opposite direction."
Search for UnitedHealthcare CEO's killer yields evidence, but few answers
As the search for UnitedHealthcare CEO Brian Thompson’s killer goes on, investigators are reckoning with a tantalizing dichotomy: They have troves of evidence, but the shooter remains an enigma.
Digging themselves out: With Santa Claus parade cancelled, Londoners make best of snowy situation
Londoners continue to dig themselves out from this week’s massive snowstorm.
Trump is welcomed by Macron to Paris with presidential pomp and joined by Zelenskyy for their talks
French President Emmanuel Macron welcomed Donald Trump to Paris with a full dose of presidential pomp for the reopening of the Notre Dame Cathedral.
Groups launch legal challenge against Alberta's new gender-affirming treatment law
A pair of LGBTQ2S+ advocate organizations say they've followed through with their plan to challenge Alberta's three transgender bills in court, starting with one that bars doctors from providing gender-affirming treatment such as puberty blockers and hormone therapy for those under 16.
Insurgents reach gates of Syria's capital, threatening to upend decades of Assad rule
Insurgents march across Syria accelerated, with news that they had reached the suburbs of the capital and that government forces had withdrawn from Homs.
Canada's air force took video of object shot down over Yukon, updated image released
The Canadian military has released more details and an updated image of the unidentified object shot down over Canada's Yukon territory in February 2023.
U.S. announces nearly US$1 billion more in longer-term weapons support for Ukraine
The United States will provide nearly US$1 billion more in longer-term weapons support to Ukraine, Defense Secretary Lloyd Austin said Saturday.
New plan made to refloat cargo ship stuck in St. Lawrence River for two weeks
Officials say they have come up with a new plan to refloat a large cargo ship that ran aground in the St. Lawrence River two weeks ago after previous efforts to move the vessel were unsuccessful.
Local Spotlight
Major Manitoba fossil milestones highlight the potential for future discoveries in the province
A trio of fossil finds through the years helped put Manitoba on the mosasaur map, and the milestone of those finds have all been marked in 2024.
The 61st Annual Christmas Daddies Telethon raises more than $559,000 for children in need
The 61st annual Christmas Daddies Telethon continued its proud Maritime tradition, raising more than $559,000 for children in need on Saturday.
Calgary company steps up to help grieving family with free furnace after fatal carbon monoxide poisoning
A Calgary furnace company stepped up big time Friday to help a Calgary family grieving the loss of a loved one.
'A well-loved piece': Historic carousel display from Hudson’s Bay Company store lands at Winnipeg shop
When a carousel setup from the Hudson’s Bay Company became available during an auction, a Winnipeg business owner had to have it.
Sask. doctor facing professional charges in circumcision case
A Saskatoon doctor has been accused of unprofessional conduct following a high-cost adult circumcision that included a request for the patient to text unsecured post-op pictures of his genitals.
Regina home recognized internationally for architectural design
Jane Arthur and her husband David began a unique construction project in 2014. Now, a decade later, their home in Regina's Cathedral neighbourhood has won a title in the Urban House and Villa category at the World Architecture Festival.
Calgary director Kiana Rawji turns her lens toward slums of Nairobi with 'Mama of Manyatta'
Two films shot in Kenya by a director and writer based in Brooklyn who grew up in Calgary are getting their Calgary premiere screening Saturday.
N.S. woman finds endangered leatherback sea turtle washed up on Cape Breton beach
Mary Janet MacDonald has gone for walks on Port Hood Beach, N.S., most of her life, but in all those years, she had never seen anything like the discovery she made on Saturday: a leatherback sea turtle.
'It moved me': Person returns stolen Prada bag to Halifax store; owner donates proceeds
A Halifax store owner says a person returned a Prada bag after allegedly stealing it.