She sent a longshot email fresh out of university. Since then, she's photographed Taylor Swift at 3 tours
Taylor Swift has millions of fans worldwide, but Brampton, Ont.'s Jasmeet Sidhu has gotten closer to the musical icon than most.
"As a photographer, you're so lucky because you get to be front row," the 36-year-old said. "You're basically pushed up to the stage."
Sidhu has photographed Swift at concerts during three separate tours: 1989, Reputation Stadium Tour, and Eras, which kicks off in Canada on Thursday.
"This is going to be the Woodstock of our generation -- that concert that people talk about 10, 20, 30 years from now," she said.
It all started more than a decade ago with an email she wasn't even sure she'd get a response to.
She had just finished her graduate school at Columbia University in New York and decided to move to L.A. because she wanted to work in music videos.
"I cold-emailed this music director Anthony Mandler just explaining that I really enjoyed his music video work," she said. "At the time he was doing a lot of work with Rihanna, and Jay-Z and Beyonce."
Mandler offered Sidhu a chance to shadow him on set during the production of Swift's "I Knew You were Trouble" music video.
She went.
But the die-hard Swiftie knew she had to play it cool.
"I was like, a long-term relationship with this music video director is better for my career than five seconds of 'fangirling' over Taylor Swift on this music video set," she said.
That discipline paid off. She used the contacts she developed to gain concert access during three separate Swift Tours – in 2015, 2018 and 2023.
A laptop shows a selection of photos Jasmeet Sidhu captured of Taylor Swift during her performance. (Image courtesy of Jasmeet Sidhu)
That compilation is now part of an exhibit at the CN Tower, where we spoke, and at Toronto's Eaton Centre.
Her artistic journey started in high school - when she signed up for a high school photography elective. One of her first photos was of a waterfall near her house, which she developed in the school's dark room.
And gently encouraging her were her immigrant parents from Malaysia, who had so little when they came to Canada that the kids had to sleep on a single mattress.
But what they did have was the will to dare their daughter to dream.
Jasmeet Sidhu is seen with her family posing for an image the day they got their Canadian citizenship. (Image courtesy of Jasmeet Sidhu)
"I mean, it is a long path," Gurmeet Sidhu, Jasmeet's mother, admits. "It was not an easy path. It was up and down," but ultimately "fruitful," she adds, admitting that she beams with pride when she sees her daughter's photo.
It's a path that has also turned Gurmeet's mother into a Swiftie.
"On the radio, when I see a Taylor Swift song, I make it loud in the car and listen to her," she said.
Although Sidhu takes concert photos professionally, and has also photographed Ed Sheeran, Olivia Rodrigo, and Sia, it's not her full-time job - just a very busy hobby for the photographer, who initially wanted to become a doctor, and recently moved to San Francisco with the hope of starting her own tech company.
Jasmeet Sidhu captured this photo of world-famous musician Ed Sheeran in concert (Image courtesy of Jasmeet Sidhu)
And while she reaches for another dream, she wants to keep inspiring the next generation in her own way, just as Taylor Swift does.
"That's why when people come up to me, or email me asking for advice, I try to be generous with my time because someone once upon a time was generous with their time," she said.
Her main advice: keep making connections, even if you aren't guaranteed a reply.
"Every single action you take in a creative career has to be an opportunity of your own making. So how do you create those opportunities? You have to reach out to people."
CTVNews.ca Top Stories
B.C. carjacking suspect sped across U.S. border before arrest, police say
Authorities have arrested a suspect who allegedly carjacked a pickup truck in B.C.'s Lower Mainland then sped across the U.S. border, triggering a massive police response.
Alberta premier says federal border plan coming Monday
The much-anticipated federal plan to address issues at the Canada-U.S. border will be unveiled on Monday according to Alberta Premier Danielle Smith.
Ottawa has sold its stake in Air Canada: sources
Two senior federal government sources have confirmed to CTV News that the federal government has sold its stake in Air Canada. During the COVID-19 pandemic in 2021, the government purchased a six per cent stake in the airline for $500 million as part of a bailout package.
Premiers disagree on whether Canada should cut off energy supply to U.S. if Trump moves ahead with tariffs
Some of Canada's premiers appeared to disagree with Ontario Premier Doug Ford on his approach to retaliatory measures, less than a day after he threatened to cut off the province's energy supply to the U.S. if president-elect Donald Trump follows through on his threat of punishing tariffs.
'Very concerned': Crews search B.C. ski resort for missing man
Police and rescue crews are searching for a man who was last seen boarding a ski lift at B.C.'s Sun Peaks Resort Tuesday.
Man who set fires inside Calgary's municipal building lost testicle during arrest: ASIRT
Two Calgary police officers have been cleared of any wrongdoing in an incident that saw a suspect lose a testicle after being shot with an anti-riot weapon.
Blizzard warning shuts down large parts of midwestern Ontario
It was a day to stay home, if you could, across much of midwestern Ontario due to weather.
Travis Vader, killer of Lyle and Marie McCann, denied day parole
The man who killed an Alberta couple in 2010 has been denied day parole.
She took a DNA test for fun. Police used it to charge her grandmother with murder in a cold case
According to court documents, detectives reopened the cold case in 2017 and then worked with a forensics company to extract DNA from Baby Garnet's partial femur, before sending the results to Identifinders International.
Local Spotlight
140-pound dog strolls solo into Giant Tiger store in Stratford, Ont.
A furry, four-legged shopper was spotted in the aisles of a Giant Tiger store in Stratford, Ont. on Sunday morning.
North Pole post: N.S. firefighters collect letters to Santa, return them by hand during postal strike
Fire departments across Nova Scotia are doing their part to ensure children’s letters to Santa make their way to the North Pole while Canada Post workers are on strike.
'Creatively incredible': Regina raised talent featured in 'Wicked' film
A professional dancer from Saskatchewan was featured in the movie adaptation of Wicked, which has seen significant success at the box office.
Montreal man retiring early after winning half of the $80 million Lotto-Max jackpot
Factor worker Jean Lamontagne, 63, will retire earlier than planned after he won $40 million on Dec. 3 in the Lotto-Max draw.
Man, 99, still at work 7 decades after opening eastern Ontario Christmas tree farm
This weekend is one of the busiest of the year for Christmas tree farms all over the region as the holidays approach and people start looking for a fresh smell of pine in their homes.
Saskatoon honours Bella Brave with birthday celebration
It has been five months since Bella Thompson, widely known as Bella Brave to her millions of TikTok followers, passed away after a long battle with Hirschsprung’s disease and an auto-immune disorder.
Major Manitoba fossil milestones highlight the potential for future discoveries in the province
A trio of fossil finds through the years helped put Manitoba on the mosasaur map, and the milestone of those finds have all been marked in 2024.
The 61st annual Christmas Daddies Telethon raises more than $559,000 for children in need
The 61st annual Christmas Daddies Telethon continued its proud Maritime tradition, raising more than $559,000 for children in need on Saturday.
Calgary company steps up to help grieving family with free furnace after fatal carbon monoxide poisoning
A Calgary furnace company stepped up big time Friday to help a Calgary family grieving the loss of a loved one.