BANGKOK, Thailand -- Police say Thailand's craze for the fluffy, owl-like robotic toy "Furby" has led to an online scam that cost dozens of victims a combined $200,000.

Police Col. Piya Charoensuk says a Thai woman was arrested for allegedly running the scam in which more than 60 buyers filed complaints.

He says the scam swindled people out of an estimated 6 million baht (US$200,000).

Piya said Friday that the case stemmed from complaints against a 16-year-old girl who posted an advertisement for the toys on the photo-sharing site Instagram but never delivered any products.

Once a "must-have" in late 1990s, the interactive speech-mimicking toy recently became a big hit among Thai youngsters and adults.

Prices for each toy sold on the Internet range from 3,900 baht ($130) to 6,000 baht ($200).