TORONTO -- The Toronto Blue Jays have hired Brook Jacoby as hitting coach.

Jacoby, 54, was the hitting coach in Cincinnati from 2007-13 and served as minor league hitting co-ordinator in the Texas Rangers system last season.

The Philadelphia native has been coaching since 2000 for the Reds (2000-02, 2007-13) and Rangers organization (2003-06, 2014) in various capacities.

Jacoby played 11 seasons in the major leagues with Atlanta, Cleveland and Oakland. He made the American League all-star team while with the Indians in 1986 and 1990.

The former third baseman batted .270 over his career. He had career highs in home runs (32) and batting average (.300) in 1987.

Jacoby replaces Kevin Seitzer, who left Toronto last month to join the Atlanta Braves.