Conde Nast launches slate of original programming
Published Tuesday, March 12, 2013 8:10AM EDT
NEW YORK - Conde Nast is launching a slate of original Web series, continuing the publisher's push to expand its stable of magazines into multimedia programming.
Conde Nast will debut on Tuesday online channels on YouTube and other video destinations for Glamour and GQ. The digital programming is just the start of plans for Conde Nast to spin off video series from many, if not all, of its magazines -- even, potentially, The New Yorker.
The four Glamour series include four- or five-minute-long shows like "Elevator Makeover," in which hosts Jessica Harlow and Theodore Leaf quickly remake a girl's appearance in a long elevator ride. Among the four GQ shows are a workout guide called "Fighting Weight" and "The Ten," in which celebrities share the 10 items they can't live without.