TORONTO - Soccer star David Beckham is getting a new set of teammates away from the pitch through a long-term partnership with H&M.

The Swedish fast-fashion chain says the long-term alliance will allow the British athlete to produce and exclusively sell his David Beckham bodywear line in some 1,800 stores and in about 40 countries worldwide.

New products will be introduced seasonally, with the initial line slated to launch Feb. 2, 2012 before Valentine's Day.

Fashion is all in the family for the soccer hero. The L.A. Galaxy star's wife, former Spice Girl Victoria Beckham, heads up her own line of dresses, denim, eyewear and accessories.

The couple welcomed their fourth child, daughter Harper Seven, on July 7.